Friday, October 31, 2025

"Meal kits went mainstream during COVID — but is it a food fad or the new normal?"/ "Why you should expect smaller candies at Halloween this year"

Here are 2 news articles about food.


Dec. 26, 2021 "Meal kits went mainstream during COVID — but is it a food fad or the new normal?": Today I found this article by Jacqueline Hansen on CBC news:


Ready-to-make meal kits surged in popularity when COVID-19 hit, as more Canadians had to rely on their own cooking for sustenance. But it's unclear whether those new habits will stick.

Montreal-based meal-kit and grocery-delivery company Goodfood says it saw new customers pour in when the pandemic began.

"The pandemic was really just this big push, 

this huge tailwind behind the business," 

said Goodfood CEO and co-founder Jonathan Ferrari, at the company's micro-fulfilment centre in Toronto, where the company boxes and ships orders for customers in the city's downtown.

According to market research firm the NPD Group, 

before the pandemic, 

less than one out of every seven households had ordered a meal kit. 

But in 2020, that rose to nearly one in four — a 50 per cent increase.

The household penetration rate of online grocery orders increased even more, 

from about 11 per cent in 2019, 

to 26 per cent in 2020.

 And online orders of restaurant meals jumped from 39 per cent of households to 50 per cent.

"We've all gotten used to ordering food online, 

and I think that's a pandemic habit that's going to stick long after the pandemic has gone," 

said Vince Sgabellone, food service industry analyst for the NPD Group.

But as COVID-19 public health restrictions were lifted in the summer, Goodfood reported a 

loss of 19,000 subscribers, 

going from 317,000 in the third quarter of 2021, 

to 298,000 in the fourth quarter.

Germany-based meal-kit company HelloFresh, which delivers in Canada and elsewhere in the world, also lost thousands of subscribers recently, 

dropping from 7.7 million in its second quarter this year, to 6.94 million 

— though that's still up nearly 40 per cent from the same period in 2020.

HelloFresh also owns Chefs Plate, 

which only delivers in Canada, 

but the company doesn't break down subscriber data by brand or by country.

"Within the meal-kit business, we've always had a seasonality that's the opposite of the restaurant business … 

as customers tend to go out to patios and spend more time outside [in the summer]," 

said Ferrari. 

He added that the company has already seen a rebound in business over the fall months.

Goodfood recently opened its first two micro-fulfilment centres, in Toronto and Montreal, to offer customers delivery of meal kits and grocery items in as little as 30 minutes. Its on-demand delivery service is free for a limited time, but will eventually have a fee of $5.99 per month.


Treating meal kits as a luxury

One Toronto-based marketing firm questions whether fewer Canadians will find value in meal kits in the future — unless the marketing ultimately shifts.

"As the pandemic has gone on, 

the product of meal kits has gone from a necessity and a convenience item, 

to a luxury, to a treat," 

said Mo Dezyanian, president of Empathy.

In September, Empathy partnered with consumer research firm Vividata to poll 294 Canadians who currently subscribe to, occasionally use, or have tried and rejected meal-kit services in the past 12 months. T

he survey was sent to a nationally representative sample of Canadians aged 18 or older, excluding those who have never tried meal kits.

It found that 82 per cent of respondents said the pandemic played a role in subscribing to meal kits, 

and nearly half said it was due to restaurant closures during lockdowns.

The survey also found that 79 per cent of people who tried and rejected meal kits did so because they are too expensive.

"That was true across the board, 

regardless of financial situation, 

regardless of household income,"

 said Dezyanian.

Most of Goodfood's current selection of on-demand meal kits range from about $11 to $18 per serving. 

HelloFresh advertises its meal-kit subscriptions as priced between about $9 to $12 each,

depending on the number of recipes and servings ordered, 

whereas Chefs Plate meals cost $9 to $10. 

Montreal-based Cook It ranges from about $10 to $12 per portion. 

Any applicable shipping charges are additional.

While that doesn't mean people won't dish out the cash to buy them, Dezyanian says it may require a shift in marketing going forward.

"It's much like a Starbucks latte, where it's an accessible treat to you; you treat yourself and it makes you feel better," said Dezyanian.


Canadians cutting costs

The recently released Canada's Food Price Report estimates that the price of food will increase between five and seven per cent next year — or an extra $966 a year for the typical family grocery bill.

Food that comes in the form of delivered groceries or online meal kits is forecast to go up by slightly more, up to an additional eight per cent.

Lead author of the report, Sylvain Charlebois, suggests some people will trade the convenience of meal kits and grocery delivery for fully do-it-yourself solutions that cost less.

"People are going to become more frugal as a result of higher inflation," he said.

Meal-kit companies often spend a lot of money to get customers hooked with coupons and promo codes, but Charlebois says that can't continue forever.

"They were basically giving money to their own customers 

in order to generate business, 

and so now, they're going to have to rely on loyalty," 

he said.

But Sgabellone says, so far, the overall level of meal-kit usage in Canada is holding onto its pandemic boost.

"We've had 18 months or so to develop these new habits. 

That's a long time to get used to something. 

And if we've enjoyed it, 

we're going to continue it," 

he said.

Meal kits went mainstream during COVID — but is it a food fad or the new normal? | CBC News

  • 9 hours ago
Meal kits are ok ,there is a whole bunch of pros and cons that come with ordering in meals instead of walking the many courtesy food laced maze like lanes in grocery stores in the name of savings. For one your not dragging your child accross many attractive labels designed and placed for their eyes to instigate unnecessary purchases .
     
    • 10 hours ago
    Had a friend sent me a coupon for a 'free meal kit' from one of these popular meal kit companies...but I had to put in my credit card number to place the free kit order... That was a mistake. The company then reordered a kit out of the blue and charged me a meal kit without my permission or choice of what I was getting. No email to warn me and they did it at 2am! I couldn't cancel that order in time and complained about this auto ordering problem..but got no where. I eventually figured how to stop my payments, but they keep on sending me auto emails telling me that I must gave made a mistake cancelling my orders with them. A "FREE" meal kit is a scam to hook you in...I advise to avoid at all cost. « less

       
      • 13 hours ago
      I tried Hello Fresh several times (because it was free) , it wasn't that bad, I can see a market for it.


      Oct. 24, 2025 "Why you should expect smaller candies at Halloween this year": Today I found this article by Ritika Dubey on BNN Bloomberg:


      Those dipping into the Halloween candy pile early might have noticed some unwelcome changes: portions so small the chocolate bar is more of a square or so few M&Ms you can count them on one hand.

      The amount of chocolate content might be lower, too, with sugary substitutes added to the ingredients list.

      Trick-or-treaters hoping the trend is temporary are likely to be disappointed, as climate change and other factors are expected to make higher cocoa prices a new long-term reality.

      Companies trying to manage sky-high prices for ingredients can only pass along so much of the cost to consumers, so they have turned to 

      portion sizes, 

      alternate ingredients 

      and other strategies as well.

      Cocoa prices have more than doubled over the past two years due to 

      poor weather 

      and crop disease 

      in West Africa, 

      which supplies more than 70 per cent of the world’s cocoa.

      The North American benchmark price for a tonne of cocoa stood at US$6,207 on Wednesday, according to the International Cocoa Organization, which releases a daily average of futures prices for the commodity in London and New York.

      That’s down from December’s peak of US$11,984, 

      but it’s still 60 per cent higher than two years ago. 

      Prices had held steady at around US$2,500 for more than a decade leading up to 2023.

      “It has come down a little bit from its peak, but it’s still almost triple what it used to be,” said Jo-Ann McArthur, president of Nourish Food Marketing.

      “You can’t absorb that as a manufacturer.”

      Signs of a pivot have already emerged. 

      Hershey Co. launched chocolate nuggets filled with pumpkin spice latte flavour this fall, 

      while its Reese’s peanut butter cups got a Halloween makeover with werewolf tracks — substituting half the chocolate coating with vanilla cream. 

      (Some of these new variations are not yet available in Canada.)

      With the nuggets, “they’ve used that filling to really change the composition of the Halloween candy to reduce the amount of chocolate,” McArthur said.

      “They’re turning a negative into a positive. 

      That’s clever product innovation.”

      Some chocolate makers are also using cocoa substitutes, 

      such as chocolate powder 

      or a shea butter mix 

      to reduce ingredient costs, 

      McArthur said.

      “You’re going to have to fundamentally use less cocoa, less chocolate,” she said. 

      “With climate change, this is probably a long-term phenomenon.”

      Climate scientist Anna Lea Albright said climate change-induced heavy rainfalls in West Africa are affecting cocoa yields.

      “We find that heavy rainfall is damaging, so in a very broad sense, 

      that poses a risk to cocoa production without adaptation,”

      said Albright, an environmental fellow at Harvard University’s Center for the Environment.

      On top of that, factors such as El Niño are factors in year-to-year variation, she added.

      Environmental impacts are making cocoa pricing more volatile. 

      According to the International Cocoa Organization, 

      prices surged in early June on concerns about production in Ivory Coast 

      but eased on optimistic forecasts for production in Ghana and Latin America. 

      They rose again in late June after heavy rains in West Africa, 

      which could worsen the outbreak of diseases that harm crops.

      Albright said other non-climatic factors, 

      such as rising fertilizer costs 

      are also adding to cocoa supply disruptions.

      “It’s going to be challenging for any manufacturers who use cocoa in their products,” said Tim Webb, partner for supply chain and procurement at KPMG in Canada.

      “It’s unlikely that cocoa prices will return to more normalized levels given

      tight supplies, 

      tariffs 

      and the added compliance cost of tracing and disclosing cocoa supplies,” 

      he said.

      Some chocolate makers raised prices to adjust to the rising ingredient costs earlier this year, 

      while others have downgraded their sales estimates as consumer demand wanes.

      Chocolate maker Lindt & Spruengli AG, a global powerhouse, in July reported higher cocoa costs and lower volumes in its mid-year report, with the slower sales largely concentrated in North America.

      Hershey’s, meanwhile, announced earlier this year it was raising its retail prices, 

      and in some cases, shrinking the packaging with the same price. 

      The price increases, however, were not reflected in Halloween packaging.

      The average price increases were in the low double-digit percentages to make up for the higher cost of cocoa and other ingredients.

      Prices of confectionary products rose 9.2 per cent in September, compared with 5.8 per cent the previous month, Statistics Canada reported on Tuesday.

      Webb said chocolate manufacturers need to focus on 

      building resilience across their supply chains 

      by diversifying sourcing regions 

      and investing in long-term partnerships with farmers.

      “Stability comes from managing price cycles strategically,” 

      he said.

      — With files from The Associated Press

      This report by The Canadian Press was first published Oct. 24, 2025.

      Ritika Dubey, The Canadian Press

      https://www.bnnbloomberg.ca/business/economics/2025/10/24/more-trick-less-treat-expect-smaller-candies-at-halloween-as-prices-rise/

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